Newton School replaced daily manual sales interviews with Koyo's AI Interviewer, freeing up their Sr. Sales Manager's bandwidth and turning BDE hiring into an always-on pipeline.

Overview

Newton School is an EdTech company founded in 2019 by Nishant Chandra and Siddharth Maheshwari. They run upskilling programs in data science, AI, and other in-demand domains, along with Newton School of Technology — a new-generation tech institution. Their Business Development team is the revenue engine — a 50–60 member sales force that's constantly hiring.

The Challenge

• Always-On Hiring: BDE is a high-attrition role — 5–10 new hires needed every month, more during scale-up
• Sales Lead Stuck in Interviews: Siddhi (Sr. Sales Manager) taking 3–4 interviews daily, directly eating into her selling time
• Revenue Impact: Every hour in an interview room was an hour not closing deals
• HR Bottleneck: Recruiters fighting for Siddhi's calendar slots, constantly rescheduling candidates around her availability

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"My sales lead was spending half her day interviewing people instead of selling. That's not a hiring problem - that's a revenue problem."

— Nishant Chandra, Co-Founder, Newton School

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The Solution

1. Step 1: Siddhi's R1 evaluation criteria shared with Koyo — communication, objection handling, sales aptitude
2. Step 2: Custom AI interview built to mirror her actual screening round
3. Step 3: All BDE candidates now take the AI interview first — no slots, no scheduling, no dependency on Siddhi
4. Step 4: 350 candidates scheduled, 204 completed the AI interview
5. Step 5: 51 candidates sent to Round 2 based on AI evaluation; 31 R2s completed
6. Step 6: 17 hires made. Selection rate ~70% from R2 — same or better than manual rounds

The Results

| 17 Hires Closed From 350 candidates, with ~70% R2 selection rate | 20–30/day AI Interviews at Peak Scale Up from 3–4 manual interviews/day | 4.1★ Candidate Experience Rating Candidates rated the AI interview 4.1/5 | | --- | --- | --- |

Testimonials